TWITTER 7 TODAY!

Happy 7th Birthday to @twitter today, seven years ago on the day @jack first tweeted and now the fun, social media and micro-blogging site is used by millions across the globe. Twitter has celebrated with a blog demonstrating all their milestones, shows some interesting reading for us as we were one of the first users of…

Details

TACKLING #HASHTAGS IN SOCIAL MEDIA

Following on from our previous post What are Hashtags – we have been asked many times about the ‘best practice and usage’ for a commercial strategy. For small businesses, the use is often surrounded by alot of misconception or ‘following’ what other people are doing, unfortunately because of this, many of the #hashtags in social…

Details

#BESMA FINALISTS – LONDON AWARDS

Brighter Directions had an amazing time at the Lancaster London hotel on Thursday 28th February to celebrate our fantastic achievement in the National BESMA (British Excellence in Sales & Marketing awards) against the very BEST elite companies for 2012/13.   MD, Claire Curzon says “I am extremely proud to have this high professional recognition at such a high…

Details

TWITTER & FACEBOOK – THE LAW

Because of high-profile media cases like Lord McAlpine – The law on ‘what you can say’ through Social Media sites is increasingly on the agenda for discussion. A total of 653 people faced criminal charges in England and Wales last year (2012) in connection with comments made on Twitter or Facebook. These divided into offences committed…

Details

SHOULD SME’S OUTSOURCE SOCIAL MEDIA?

There are two advantages to outsourcing social media interactions to a specialist firm: Reducing costs Gaining access to professionals who know more about the tools and about building communities. Some companies outsource because they don’t know enough about social media, and they don’t want to risk making mistakes. The continuous change of social media tools…

Details

WHAT ARE #HASHTAGS

Over the past year we have seen a huge growth in SME activity through Social Media and the use of Hashtags, unfortunately not all positive either.. A hashtag is a word or a phrase prefixed with the symbol # – This is a form of meta-tag (the way Google and other search facilities read information)…

Details

COST OF SNOW TO UK BUSINESSES

Everyone loves seeing the landscape covered in beautiful white snowflakes dont they? The fluffy white stuff brings back child-hood memories of days off school sledging (for those old enough to remember that) and warming up with a cup of hot chocolate inside afterwards. Thats great when you are young with no commitments, but what about when…

Details

WELCOME TO 2013

As 2012 closes and 2013 opens new doors, we are another year older and business is booming so which we thank our fabulous, loyal clients who have been a pleasure to work with and continue to be so heading into the future.Our future is certainly ‘bright’Because we specialise in providing outsourced services (i.e. us working for our…

Details