FACEBOOK is introducing a new AD center

You may have noticed other the past month or so, that Facebook is changing and is introducing new ways to engage with audiences. One of the biggest new features that is being currently rolled out is the AD centre.  You may have seen a new tab available on your page which is called AD centre. For those of…

Christmas Marketing Ideas

The Christmas period is known to be one of the most popular times for consumers to spend money. We now know that 46% of holiday spending is done online, therefore online marketing is an important strategy to implement into your business. Here is a list of things you can do to entice customers and boost…

What is social listening?

Social listening is a tool used to monitor social media channels for people’s opinions on your brand, products or competitors often without being aware of you listening. If someone was talking about your brand, wouldn’t you want to know what they were saying? It’s not just about listening to the information, it’s about analysing it…

International Day of Charity

Today, 5th of September marks #InternationalDayOfCharity 5th September is the selected date as it commemorates the anniversary of the passing away of Mother Teresa who worked tirelessly to overcome poverty, distress and suffering of the poorest in the world. International Day of Charity serves to enhance and increase social responsibility amongst us all, solidarity and…