Nobody knows the true cost of cyber crime in the UK or how rampant it is. Crimes are often undetected or, if discovered, are not reported. When they are discovered and reported they tend to get listed under different offence categories ranging from fraud to pedophilia. With Government and the police, the Chamber is driving moves to tackle this…
DetailsWe would like to wish everyone a very happy St George’s Day. As a very ‘English’ Marketing agency, we celebrated, the only way we know how – by baking home-made cupcakes in red and white and bringing some sunshine (or cake) into the office! But what does St George’s day truly mean to English people?…
DetailsThe Internet is still in a panic a full day after security researchers went public with the Heart Bleed Bug, a flaw in OpenSSL that enables hackers to steal logins, passwords and even credit card information… The massive vulnerability in the open-source software package broadly used to encrypt Web communications means information normally protected by…
DetailsToday LinkedIn has announced yet another change to its platform, this time its the Company Page section that is having a upgrade. Company Pages have been a welcome addition to LinkedIn, making it a custom area for companies to be able to promote business news and updates which are visible to those that ‘opt-in’. The…
DetailsWe came across this image the other day on one of the many social media sites we belong to and simply had to share it with you… The photo came with the caption ‘Beware of cheap imitations’ and talked about how a service costing far less than the quality alternative, is probably not a cheaper…
DetailsThis year’s BESMA set a new precedent for success, with over 500 companies attending the prestigious awards which were held on the 27th February at the luxury London Lancaster hotel, across from Hyde Park.In the third year running, Brighter Directions were announced as finalists in two categories for ‘Sales Team Excellence’ & ‘Customer Service’ – as well as sponsoring the ‘Student of the Year’ category this year…
DetailsTwitter as we know it may be obsolete in just a few months time as Twitter is considering a major re-design to its software and dashboard, and unfortunately (we think) its heading towards more of a Facebook and Google+ ‘look’. We have had a strong love affair with Twitter since the very beginning and was…
DetailsAs you know, the Government is keen to support SME businesses to help drive the UK economy in 2014, so in this latest innovation, they have launched a new funding scheme known as ‘Growth Vouchers’ Announced by the Chancellor in the 2013 Budget and championed by the PM’s Enterprise Adviser, Lord Young, the Growth Vouchers…
DetailsFacebook turns 10 today. A great story of American creativity and innovation. From a Harvard dorm room to creating jobs and becoming one of the leading American profitable companies!Facebook celebrated the only way it could, by creating a newly designed #Facebookis10 tag and a section dedicated to ‘looking back over your years in Facebook’ a very clever campaign…
DetailsSmall Businesses are often trapped when they look to promote their businesses on Facebook by running competitions including wording such as ‘LIKE OR SHARE this to….’ Many small businesses need to BEWARE of the legal and Facebook regulations that can create dramatic legal implications and result in having your Facebook pages closed permanently as well. Facebook…
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