Just for a bit of fun, we thought we’d share with you one of our famous Marketing Quiz that we run at various events and seminars… Its there to show the importance of Brand Identity in businesses – A lesson to be learnt from the large companies but equally as vital for small independant organisations…
DetailsYou’ve probably seen the funny little block pictures or graphics in places like adverts, billboards and magazines and wondered “what are they?” and “how can they help promote my business?”Firstly, QR Code stands for “Quick Response Code”, it’s as simple as that. What it is, is a 2D bar code that can be scanned and decoded.…
DetailsSo youve created your account on Twitter and hey-presto, your expecting lots of conversations with potential customers and even orders to come flying through your door/website… BUT after a couple of months of tweeting a few times a day – still nothing…… Why me??? I hear you cry… Social Media for businesses isnt about shouting your message…
DetailsWe’re getting rid of over 60 different privacy policies across Google and replacing them with one that’s a lot shorter and easier to read. Our new policy covers multiple products and features, reflecting our desire to create one beautifully simple and intuitive experience across Google. We believe that this stuff matters so please take a…
DetailsIf you have a Twitter account, then at the very least you should have updated your bio information, uploaded a professional photograph and started posting messages…. Havent done these yet? How many times when you log onto Twitter do you see the famous Egg as a Profile Picture? Now ask yourself: How engaging is that to…
DetailsPR should be a continuous process wether you outsource your public relations management or do it yourself inhouse. Oursourcing PR can be done on a regular contract basis, or can be done on a ad-hoc basis: As a one-off basis some companies will simply put together a press release, send it out, and hope that it…
DetailsBrighter Directions would llike to take the opportunity to wish all our clients, friends, contacts and associates a very happy Christmas and positive New Year into 2012! December is a great time for reflection and strategy development, ready for the next year with focus on the activities that worked well (increased ROI) and improve or…
DetailsNot much in life is free these days, which is why its so refreshing to come along some free tools that help small businesses become more effective with time management. Weve trailed the internet to find the best three tools for businesses, best of all they are totally free: 1 – Dropbox Since it launched a…
DetailsManufacturing industry is a driving force in Britain today. The Government has actually listened with a call of support for our countries failing industries and offered a lifeline of support starting soon across the nation. The Manufacturing Advisory Service is a support system offered as a consortium to drive growth in the economic focusing on…
DetailsWHAT YOU SHOULD KNOW ABOUT CHRISTMAS MARKETING CAMPAIGNS… Christmas is a prime selling time for many businesses, everyone is inspired by the Christmas feeling and festive cheer so you (as a business) needs to do all possible to ensure your marketing stands out for Christmas and attracts the action you want! So what should your Marketing strategy…
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