What is social listening?

Social listening is a tool used to monitor social media channels for people’s opinions on your brand, products or competitors often without being aware of you listening. If someone was talking about your brand, wouldn’t you want to know what they were saying? It’s not just about listening to the information, it’s about analysing it…

Are you using Facebook to its full potential?

There’s no doubt that Facebook is yet another social media platform that’s becoming more and more of a ‘pay to play’ platform, in order to have a wider outreach on posts…. just as the NEW LinkedIn has currently changed pushing more to the premium account rather than standard. The majority of businesses that use Facebook,…