social media

Social media marketing trends in 2023

Keeping up with social media trends can be difficult, especially for an SME without a big marketing team or budget. In this blog, we will provide you with the most important social media marketing trends for 2023. By applying those practices, you will improve the quality of your content, increase your brand awareness, and drive…

Chat-GPT

Maximising Chat-GPT for Social Media 

Are you ready to take your company’s social media presence to the next level? Look no further than Chat-GPT, the 21st century’s greatest invention. In this blog post, we will show you how you can harness the power of Chat-GPT to revolutionise your marketing efforts. In today’s competitive social media industry, success hinges on being…

social media updates

Latest Social Media Updates

We continue to look at the latest social media updates across the different social platforms, and in this blog we look at some of the updates on Facebook and Instagram.   Facebook What’s the latest on Facebook? In January of this year, Facebook started the process of removing certain targeting options. Facebook said, “Starting January…

new pages

Introducing Facebook New Pages

Facebook pages are here to stay. Businesses should take advantage of all they have to offer by making the most out of the new layout experience.   What’s New . Redesigned layout that’s simpler and more intuitive making it easier to navigate between your personal profile and your public page. It is now more simple…

social media influencers

Social Media Influencers

Who are the influencers of the future? In the UK, 85% of young people unfollowed influential social media stars during the pandemic; but why? This week, we’re discussing influencer marketing across all perspectives. We explore the phases of the purchasing journey and how emotions impact each touchpoint. Over the last decade, we have seen social…

TikTok

TikTok

What is TikTok and how does it work? On your first usage of TikTok, the app will provide featured videos. These are curated content based on the number of viewers it collected. After watching multiple videos, the app will create a video feed based on your interest. You can also follow your favourite video creator…

reels

Instagram and Facebook Reels

In a busy world with increasing demands on attention and time, short-form video promises to be the medium of the future! While many apps and platforms have allowed creators to post videos, they rarely allowed for in-app editing or combining multiple takes.  Since Vine first appeared in 2012, the demand for video hosting with in-app editing,…